HLN, USA
√ Highest rated series in network history
√ Majority of their schedule..runs in all time slots
√ 60% female/40% male audience
√ Grows in 2nd half-hour when programmed back-to-back
√ Up from lead-in and year ago
√ Replacement dropped over 50%
√ #8 True crime series in cable
√ Ranked #9 in ALL OF THE CABLE among Adults 25-54
√ #1 True crime series in the time period (v Oxygen, ID, A&E) |
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FOXTEL, AUSTRALIA
√ Premiere ranks #1 and #2 for the network
√ Propels network to #11 for the day
√ 65% female/35% male
√ Age of viewer younger than channel average
√ #1 US acquisition
√ #3 True crime series (local productions are #1 and #2)
√ 10% are new viewers to the channel |
